We work to increase appreciation for green entrepreneurs by formulating and owning a good story.
A good story is true, inspires and is relatable. It is the story of all employees and is consistently conveyed in text, image and behavior. Such a story is not just on the table. It comes about in collaboration with a diversity of people in the organization. With such a story, every employee is stronger.
A good, unified company story is the basis for HR in such things as job ads, is reflected in the sales pitch, on the website and is endorsed by every employee or expression. When the board presents, a spokesperson speaks to the press, but also along the line on the weekend or at a party.
With a good story, every employee becomes an ambassador.
Want to know more? Click the button below to learn more about solid elements of a good business story.